twitter

What Twitter sees in Niche

What Twitter sees in Niche

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Traditional ads are not enough

The Hub Podcast: Why Twitter bought Niche and other good stuff

The Hub Podcast: Why Twitter bought Niche and other good stuff

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Influencer endorsements could be as important as ads

The Hub Podcast: Budgets and expectations

The Hub Podcast: Budgets and expectations

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Keith O'Brien discusses the latest Marketo report, SAP's marketing gap analysis tool and Twitter's new functionality.

Twitter rolls out video, group DM functionality

Twitter rolls out video, group DM functionality

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Taking on mobile chat apps, Instagram

The surprising popularity of brands using Twitter Web Client

The surprising popularity of brands using Twitter Web Client

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A brief Tweetdeck analysis finds that brands are using Twitter Web Client to post a lot of their content

Twitter's plans for beginning of 2015

Twitter's plans for beginning of 2015

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More ads, naturally

Review: Real-time marketers can use Blab to predict trending social conversations

Review: Real-time marketers can use Blab to predict trending social conversations

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A review of the predictive intelligence platform Blab.

The Hub Reflects: The Year in Twitter

The Hub Reflects: The Year in Twitter

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Twitter's turbulent 2014

Brands are getting far more engagement on Instagram than they are on Twitter

Brands are getting far more engagement on Instagram than they are on Twitter

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One more reason why Twitter needs to take the Instagram threat seriously.

Yahoo will overtake Twitter next year to become the third highest mobile advertiser

Yahoo will overtake Twitter next year to become the third highest mobile advertiser

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Yahoo is poised to capture the third largest share of mobile ad revenues.

Brands on Twitter can now start offering discounts within tweets

Brands on Twitter can now start offering discounts within tweets

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Twitter rolls out a new direct selling tool.

IBM partners with Twitter to provide social analytics to enterprise customers

IBM partners with Twitter to provide social analytics to enterprise customers

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Twitter and IBM announce a big data partnership.

Infographic: 12 data-backed tips for increasing conversions through Twitter

Infographic: 12 data-backed tips for increasing conversions through Twitter

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Important stats to help boost your engagement.

Infographic: The most effective ways to grow your Twitter followers

Infographic: The most effective ways to grow your Twitter followers

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How to get an engaged social audience for your content.

Twitter explains why it's showing you tweets you didn't ask for

Twitter explains why it's showing you tweets you didn't ask for

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Twitter is changing the algorithm for its stream, and here's why

How JetBlue crashed its social media brand

How JetBlue crashed its social media brand

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Lessons from JetBlue's latest social media screw up.

Facebook is partnering with Stripe to power its "buy" button

Facebook is partnering with Stripe to power its "buy" button

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Payments startup Stripe will power Twitter as well.

How Twitter's in-house team makes brands spend money on real-time marketing

How Twitter's in-house team makes brands spend money on real-time marketing

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A look at Twitter's "Hatch" unit.

Holiday season forecast: Brands are planning to spend big on social

Holiday season forecast: Brands are planning to spend big on social

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Big investments in social media commerce this holiday season.

Twitter is a "horribly mismanaged company" says famed investor Peter Thiel

Twitter is a "horribly mismanaged company" says famed investor Peter Thiel

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"Probably a lot of pot smoking going on there" Thiel says.

Twitter adds mobile number targeting and look-alike campaign tools for its ads

Twitter adds mobile number targeting and look-alike campaign tools for its ads

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New updates to Twitter's self-serve ads

Are Twitter ads outperforming Facebook ads?

Are Twitter ads outperforming Facebook ads?

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Big agencies are reporting better returns through Twitter ads

With new "buy button," Twitter positions itself for the all-important holiday season

With new "buy button," Twitter positions itself for the all-important holiday season

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Twitter has big e-commerce plans for Q4

Twitter CFO reveals the new features we can expect from the platform

Twitter CFO reveals the new features we can expect from the platform

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We can expect to see better search and group chat functions.

Agencies can now go to "Twitter Flight School" to learn how to market on its platform

Agencies can now go to "Twitter Flight School" to learn how to market on its platform

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Twitter introduces a free online tutorial.

Twitter's free analytics reveal that very few people are reading your tweets

Twitter's free analytics reveal that very few people are reading your tweets

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Analytics are free, but organic reach isn't.

Will Twitter's free analytics hurt the marketing platforms that partner with it?

Will Twitter's free analytics hurt the marketing platforms that partner with it?

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Could Twitter become its own best marketing software?

Advertisers are loving Twitter's promoted video ads

Advertisers are loving Twitter's promoted video ads

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Early tests show encouraging results.

Here's everyone in the marketing tech world who took the ALS ice bucket challenge

Here's everyone in the marketing tech world who took the ALS ice bucket challenge

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All your favorite MarTechies get in on the viral craze

Infographic: The best creative tips for advertising on Facebook and Twitter

Infographic: The best creative tips for advertising on Facebook and Twitter

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The best practices for creating a social ad.

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