Social Media

Trend spotting for fun and profit

Trend spotting for fun and profit

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Data needs the context which "insight communities" can provide

Five Minutes With:  Tom Belle, President & CEO of Gage

Five Minutes With: Tom Belle, President & CEO of Gage

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Tom Belle of Gage says quick and easy marketing tech solutions don't always work

Infographic: the customer identity landscape, Q4 2015

Infographic: the customer identity landscape, Q4 2015

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Gigya's quarterly survey shows Facebook social log ins still growing on mobile apps, but plateauing overall

Five Minutes With: Kraig Swensrud, CMO of Campaign Monitor

Five Minutes With: Kraig Swensrud, CMO of Campaign Monitor

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Kraig Swensrud of email marketing platform Campaign Monitor on the attractions of DIY marketing tech tools, and the drawbacks on solutions which try to be everything to everyone.

Echorank chases virality

Echorank chases virality

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Using content to drive behavior and conversions beyond your immediate social network

Sprinklr tops the TrustRadius social media management list

Sprinklr tops the TrustRadius social media management list

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TrustRadius ranked the top social media management suites based on on-site ratings and research frequency

Does Twitter Have a Future as a Marketing Medium?

Longer tweets won't help the network define its place in the social channel or reach critical mass, observers say.

Blab: Predicting the next trend with software

Blab: Predicting the next trend with software

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Managing media buys and content creation by predicting social behavior

The Hub Podcast: All A-Twitter

The Hub Podcast: All A-Twitter

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Does the idea of longer tweets make sense for Twitter users and marketers?

B2B: glass half empty on digital commerce

B2B: glass half empty on digital commerce

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Digital commerce revenues in the B2B market are still surprisingly small, says new report

Twitter: Dorsey bets the house

Twitter: Dorsey bets the house

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The potential increase in the character limit of tweets is a high risk strategy for Twitter

Facebook Messenger grows as a customer service channel

Facebook Messenger grows as a customer service channel

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Conversocial helps brands understand the growing importance of customer service conversations on social channels

Five Minutes With:  Kohl Norville, Content Director at Motive Made Studios

Five Minutes With: Kohl Norville, Content Director at Motive Made Studios

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Kohl Norville on the importance of keeping content natural, honest and real

Spredfast on the state of social

Spredfast on the state of social

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Spredfast released volume three of its smart social report series

Meet The Marketer: Penny Wilson, CMO of Hootsuite

Meet The Marketer: Penny Wilson, CMO of Hootsuite

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Hootsuite's new CMO Penny Wilson talks about her journey, her mission, her team, and her tools

The Marketing Cloud wars—revisited

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In the battle for industry dominance, five marketing cloud platform behemoths still lead the field

Five Minutes With: Dominique LeBlond, SVP of Product Management, SDL

Five Minutes With: Dominique LeBlond, SVP of Product Management, SDL

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Dominique LeBlond on the challenges of providing consistent and relevant digital experiences across boundaries

Speaking DoubleDutch

Speaking DoubleDutch

A new app promotes in-event engagement and post-event relationships

Storytelling on Social Media

One of Tumblr's top strategists says that an impactful way to engage an audience is through vivid stories on social media.

Storytelling on Social Media

One of Tumblr's top strategists says that an impactful way to engage an audience is through vivid stories on social media.

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

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With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

SAP hybris bets on microservices for a simplified front office

SAP hybris bets on microservices for a simplified front office

By

With the B2B customer journey looking more and more like B2C, sellers need to embrace an omnichannel strategy

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