Social Media Marketing

Dynamic Signal announces integration with Adobe Marketing Cloud for tracking brand advocates

Dynamic Signal announces integration with Adobe Marketing Cloud for tracking brand advocates

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Track every piece of content shared by your brand advocates.

IBM partners with Twitter to provide social analytics to enterprise customers

IBM partners with Twitter to provide social analytics to enterprise customers

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Twitter and IBM announce a big data partnership.

Could Tumblr's new video ads make it Yahoo's advertising ace-in-the-hole?

Could Tumblr's new video ads make it Yahoo's advertising ace-in-the-hole?

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Yahoo reports that Tumblr is finally making money.

Infographic: 12 data-backed tips for increasing conversions through Twitter

Infographic: 12 data-backed tips for increasing conversions through Twitter

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Important stats to help boost your engagement.

Dumb and Dumber: Walmart's awful social media response to "Fat Girl"

Dumb and Dumber: Walmart's awful social media response to "Fat Girl"

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How Walmart managed to offend everyone with its Halloween aisle.

Comic: The trouble with gating content through social logins

Comic: The trouble with gating content through social logins

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Friday funnies from Nitrozac and Snaggy.

Social intelligence platform Sysomos gets more data firepower

Social intelligence platform Sysomos gets more data firepower

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Significant increase in the amount of data platform can analyze.

Infographic: How long every social media post needs to be

Infographic: How long every social media post needs to be

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The optimal lengths of posts on every social media network.

Hootsuite announces global partnership with agencies to target enterprise clients

Hootsuite announces global partnership with agencies to target enterprise clients

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Yet another agency partnership with a marketing tech platform.geting

Infographic: The most effective ways to grow your Twitter followers

Infographic: The most effective ways to grow your Twitter followers

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How to get an engaged social audience for your content.

How valuable are Snapchat's ads without targeting?

How valuable are Snapchat's ads without targeting?

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Questions raised on the value Snapchat is giving advertisers.

Study of car buyers highlights the effectiveness of earned content over owned

Study of car buyers highlights the effectiveness of earned content over owned

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A news study by AddThis on the online habits of car buyers.

Thunderclap allows users to supercharge social media messages with the power of the crowd

Thunderclap allows users to supercharge social media messages with the power of the crowd

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Customer Review of the Thunderclap platform.

Here's what Snapchat's first ads look like

Here's what Snapchat's first ads look like

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Snapchat debuts its first ads over the weekend.

Twitter explains why it's showing you tweets you didn't ask for

Twitter explains why it's showing you tweets you didn't ask for

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Twitter is changing the algorithm for its stream, and here's why

Did Facebook really just get more video views than YouTube in August?

Did Facebook really just get more video views than YouTube in August?

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Helped by auto-play, Facebook gets a billion more video views than YouTube.

An inside look at Salesforce's social media team

An inside look at Salesforce's social media team

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How Salesforce executes its own social media strategy

WhoRepresents helps brands connect with celebrity influencers

WhoRepresents helps brands connect with celebrity influencers

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WhoRepresents provides contact info for representatives of talent working in the entertainment, music, and sports industries.

Infographic: The top 30 social selling experts

Infographic: The top 30 social selling experts

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The social selling influencers you need to follow.

Here's how you need to start measuring your social media performance

Here's how you need to start measuring your social media performance

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Do it with stories, not spreadsheets.

How JetBlue crashed its social media brand

How JetBlue crashed its social media brand

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Lessons from JetBlue's latest social media screw up.

Fortune writer and PR pro spar over branded content at LinkedIn panel

Fortune writer and PR pro spar over branded content at LinkedIn panel

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Adam Lashinsky of Fortune dismisses branded content 'propaganda'

Dan Roth's 4 counterintuitive tips for PR pros about using LinkedIn

Dan Roth's 4 counterintuitive tips for PR pros about using LinkedIn

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LinkedIn's executive editor Dan Roth has four essential tips for success on the platform.

Infographic: 43 expert tips on how to grow your online presence

Infographic: 43 expert tips on how to grow your online presence

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A great collection of advice from digital content masters.

COO Emily White says it's still "early days" for Snapchat as a marketing platform

COO Emily White says it's still "early days" for Snapchat as a marketing platform

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Snapchat's top ad exec Emily White reveals little at Ad Week.

Mondelez announces its largest ever digital media deal with YouTube

Mondelez announces its largest ever digital media deal with YouTube

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The snack food giant makes a big investment in video.

Comic: If every person was a social media network

Comic: If every person was a social media network

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Friday funnies from Nitrozac and Snaggy.

Infographic: Here's a marketing cheat sheet for the top social media networks

Infographic: Here's a marketing cheat sheet for the top social media networks

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A handy guide for all social media marketers.

Instagram's current job listings show just how much it's focusing on advertising

Instagram's current job listings show just how much it's focusing on advertising

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Instagram's big advertising ambitions revealed through its job listings.

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