Marketing Tools

InPowered's "Expert Ranking" tool promotes the credibility of your earned content (and its authors)

InPowered's "Expert Ranking" tool promotes the credibility of your earned content (and its authors)

Turn earned content into paid ads with the inPowered platform.

PR pros can use Ocular8 to monitor media activity and their clients' "share of voice"

PR pros can use Ocular8 to monitor media activity and their clients' "share of voice"

A new media tracking and analysis tool from PRSourceCode.

Platform Profile: Crisp monitors the content on your social media channels while you sleep

Platform Profile: Crisp monitors the content on your social media channels while you sleep

Protect your online channels against hate speech, porn and spam.

Adobe Target Premium launches with predictive targeting and analytics capabilities

Adobe Target Premium launches with predictive targeting and analytics capabilities

Adobe introduces a premium version of it's web optimization tool.

Sitecore partners with ADAM software to provide high-end digital asset management to enterprise customers

Sitecore partners with ADAM software to provide high-end digital asset management to enterprise customers

Customer experience manager Sitecore announces a new integration.

Oracle Eloqua partners with Leadspace to enable lead targeting through social data

Oracle Eloqua partners with Leadspace to enable lead targeting through social data

Eloqua now provides B2B lead identifying and targeting solution.

Oracle CEO Larry Ellison remains bullish on Marketing Cloud, names its major customers

Oracle CEO Larry Ellison remains bullish on Marketing Cloud, names its major customers

Despite slow revenues, Oracle remains confident about the cloud.

Customer Review: Bloomfire provides content creation tools for employees and customers

Customer Review: Bloomfire provides content creation tools for employees and customers

Bloomfire allows employees and other audiences to create and share multimedia content.

How to explain digital marketing ROI to your CEO, (using the ancient method of Socrates!)

How to explain digital marketing ROI to your CEO, (using the ancient method of Socrates!)

Ancient Greek philospher helps explain digital results.

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