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Oracle builds on its marketing portfolio

Oracle builds on its marketing portfolio

At Oracle Modern Marketing Experience, new marketing cloud initiatives for B2B and B2C

Adobe signs off on new Document Cloud features

Adobe signs off on new Document Cloud features

Adobe's latest Document Cloud announcement have marketing implications

Oracle expands audience with 33Across

Oracle expands audience with 33Across

Oracle integrates large new audience segments into its Audience Data Marketplace

The Right Data Can Drive Customer Action

How marketers can use data to spur customer to buy, advocate, share, and engage. [eBook]

Bumps in the B2B digital road

Bumps in the B2B digital road

A new report shows B2B companies becoming accustomed to the importance of digital, while still wrestling with challenges

Intel's Cloud Chips Could Elevate Martech

The new Xeon processors enable businesses of all sizes to jump from cloud to cloud faster and more securely, experts say.

Touchdown for Twitter

Touchdown for Twitter

Twitter beat heavy competition to stream Thursday Night Football

Hootsuite Acquires Social Selling App

Hootsuite Acquires Social Selling App

The widely used platform's purchase of Sales Prodigy signals a growing need for simple social-selling tools.

FBI's Apple Hack Will Raise Privacy Concerns, Expert Says

FBI's Apple Hack Will Raise Privacy Concerns, Expert Says

Warwick Business School's Mark Skilton says the unusual resolution of the case puts both corporations and consumers on high privacy alert.

"Digital Ninety-Nines" showcases women in digital marketing

"Digital Ninety-Nines" showcases women in digital marketing

A new initiative highlights the leading role played by women in digital marketing and technology

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