Events

3 Tactics for Creating SEO-Friendly Content

3 Tactics for Creating SEO-Friendly Content

Join Linda West and Rachel Rosin, both of Act-On Software as they show how and where writers can play a role in SEO, and walks you through 3 simple steps to optimize your content for search engines.

Kevin Green, Executive Director, Marketing Digital Strategy & Innovation, Dell

Kevin Green, Executive Director, Marketing Digital Strategy & Innovation, Dell

Session: Analytics: How data must inform your content strategy.

Tom Chirico, Vice President, Digital and Social Engagement, VH1

Tom Chirico, Vice President, Digital and Social Engagement, VH1

Session: How the right tools and the team structure set companies up for success

Emily Titcomb, Senior Manager Product Marketing, Ancestry.com

Emily Titcomb, Senior Manager Product Marketing, Ancestry.com

Session: Case Study: Web optimization: Getting users from social to sales.

Kelly McGinnis, Senior Vice President and Chief Communications Officer, Levi Strauss & Co.

Kelly McGinnis, Senior Vice President and Chief Communications Officer, Levi Strauss & Co.

Session: How the right tools and the team structure set companies up for success

Melissa Rosenthal, Vice President, Creative Services, BuzzFeed

Melissa Rosenthal, Vice President, Creative Services, BuzzFeed

Session: How to create the right content marketing team

Emmy Burns, Social Media Strategist, Elizabeth Arden Licensed Fragrances

Emmy Burns, Social Media Strategist, Elizabeth Arden Licensed Fragrances

Session: Analytics: How data must inform your content strategy

Yvette Baez, VP, Integrated Marketing, Partner Solutions Team, Univision

Yvette Baez, VP, Integrated Marketing, Partner Solutions Team, Univision

Session: Analytics: How data must inform your content strategy.

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