Content Marketing

Employee advocacy meets content marketing as Dynamic Signal acquires PaperShare

Employee advocacy meets content marketing as Dynamic Signal acquires PaperShare

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Big acquisition for Dynamic Signal as it raises $12M in Series C funding.

Can Snapchat finally become a viable platform for advertisers?

Can Snapchat finally become a viable platform for advertisers?

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Snapchat will soon offer paid promotion for the first time on its platform.

Content marketers rejoice! SlideShare's making its premium features free for all

Content marketers rejoice! SlideShare's making its premium features free for all

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LinkedIn makes SlideShare even more accessible.

5 delicious marketing insights from Ghirardelli's digital brand manager Chris Pemberton

5 delicious marketing insights from Ghirardelli's digital brand manager Chris Pemberton

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Ghirardelli's top digital strategist takes us inside the brand.

Feedly Pro helps PR pros aggregate, share and monitor published content

Feedly Pro helps PR pros aggregate, share and monitor published content

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Customer review of content aggregator Feedly Pro

Bonin Bough reveals 5 cheap digital campaigns that delivered huge returns for Mondelez

Bonin Bough reveals 5 cheap digital campaigns that delivered huge returns for Mondelez

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Budget strategies for Oreo, Wheat Thins, Trident and Nilla.

What you need to know about how people scroll

What you need to know about how people scroll

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A new content engagement study by AddThis provides insights on scrolling behavior.

Offerpop's "Inspiration" app helps brands curate user submitted content for their Pinterest pages

Offerpop's "Inspiration" app helps brands curate user submitted content for their Pinterest pages

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Customer review of Offerpop's Pinterest marketing tool

6 essential components of an effective B2B marketing program

6 essential components of an effective B2B marketing program

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A helpful playbook for B2B marketers.

The 5 big mistakes your company makes when producing written content

The 5 big mistakes your company makes when producing written content

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How to make sure your writing doesn't suck.

YouTube acquires Directr, a video making app for small businesses

YouTube acquires Directr, a video making app for small businesses

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YouTube has a new tool for small time advertisers.

Infographic: 10 platforms that will get your content discovered

Infographic: 10 platforms that will get your content discovered

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The best ways to guarantee views for your content.

Infographic: The top words that turn content into conversions

Infographic: The top words that turn content into conversions

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Use these essential terms in all your marketing copy

Infographic: 20 captivating stats about content marketing in 2014

Infographic: 20 captivating stats about content marketing in 2014

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Content marketing insights you need to know.

InPowered's "Expert Ranking" tool promotes the credibility of your earned content (and its authors)

InPowered's "Expert Ranking" tool promotes the credibility of your earned content (and its authors)

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Turn earned content into paid ads with the inPowered platform.

Amplify influential content across social channels with inPowered

Amplify influential content across social channels with inPowered

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InPowered allows clients to find, share, and amplify trusted, third-party content, including news and product reviews, on any given topic.

Infographic: The essential checklist for getting your content read

Infographic: The essential checklist for getting your content read

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17 key tactics for creating discoverable content.

Most marketers aren't happy with the way tech vendors communicate with them

Most marketers aren't happy with the way tech vendors communicate with them

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Survey results from Ruder Finn and Brand Republic.

Infographic: How to increase engagement on YouTube

Infographic: How to increase engagement on YouTube

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Tips for marketing on the video sharing platform.

Infographic: 35 content marketing tools you need to know about

Infographic: 35 content marketing tools you need to know about

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A comprehensive list of must-haves.

A new Facebook feature lets you save posts from your news feed for later reading

A new Facebook feature lets you save posts from your news feed for later reading

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News feed content gets a longer shelf life.

Infographic: How content marketing affects search engine rankings

Infographic: How content marketing affects search engine rankings

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Use content to boost your web presence.

Forrester report: B2B marketers still struggling to get results from content marketing

Forrester report: B2B marketers still struggling to get results from content marketing

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Content marketing still hasn't matured says Forrester.

LinkedIn acquires media tracking service Newsle

LinkedIn acquires media tracking service Newsle

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Will boost social selling, networking opportunities for users.

With Outbrain partnership, NewsCred users can amplify their content all over the web

With Outbrain partnership, NewsCred users can amplify their content all over the web

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Strategic alliance between the content marketing platforms.

Infographic: The secret formula for the perfect viral share

Infographic: The secret formula for the perfect viral share

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Tips for creating viral content.

Infographic: 5 ways to know if your content idea will work

Infographic: 5 ways to know if your content idea will work

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An essential checklist before publishing your content.

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