Social Media

One on One: Ambitions Beyond Social with Ragy Thomas

One on One: Ambitions Beyond Social with Ragy Thomas

Sprinklr's CEO Ragy Thomas talks about the social space and the bigger opportunities it opens up

Customer Experience

Cartoon: A Personal View of the Customer

Get a 360 degree view of the customer, and don't let go

Customer Experience 13 Marketers Share Their Biggest Mistakes and How They Fixed Them

13 Marketers Share Their Biggest Mistakes and How They Fixed Them

There's always a silver lining to any marketing mistake. Some familiar names to The Hub readers here

Marketing Automation CloudCraze Thrives in the Salesforce Eco-System

CloudCraze Thrives in the Salesforce Eco-System

This enterprise commerce solution has always been native on the Salesforce platform

Mobile Five Minutes With: John Coombs, CEO of Rover

Five Minutes With: John Coombs, CEO of Rover

John Coombs of Toronto-based beacon platform Rover takes the temperature of location marketing

Marketing Automation Sales Tech is About to Explode

Sales Tech is About to Explode

Marketing tech is still growing, but for better or worse sales tech is ready for its close-up

Customer Experience

TestingMom.com Gets a Crash Course in Segmentation

The online education platform increases open rates, delivery rates, and conversion by switching ESPs and experimenting with targeted emails.

Analytics How Open Source Databases Improve Data Management Options for Marketers

How Open Source Databases Improve Data Management Options for Marketers

Graph database Neo4j leads a number of open source tools that provide analytics and data management for marketers who need tech but do not have a technical background.

Podcast The Hub Podcast: Spotlight on the LinkedIn Acquisition

The Hub Podcast: Spotlight on the LinkedIn Acquisition

The Hub shines a spotlight on Microsoft's LinkedIn acquisition

Social Media What Salesforce Likely Wanted from LinkedIn

What Salesforce Likely Wanted from LinkedIn

How would Monday morning have looked if Salesforce's bid had succeeded?

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